28. Circus (2008)
There’s only two types of people in the world:
the ones that entertain and the ones that observe.
Britney begins this video by dowsing herself with 10 squirts of her Circus perfume. This might seem excessive, but I recently tried some in Farmers and I was surprised at how mild the fragrance is (unlike Fantasy, which is really full on). Circus is actually a very pleasant fragrance, if you’re wondering what to get me for my birthday and/or Christmas.
The song compares the dancefloor to a circus, so the video takes this and runs with it, stuffing the video full of circus performers, whips, freak shows and even some lions and an elephant.
Directed by Francis Lawrence, the video does amazing things with light, with either the bright glare of the spotlight or the alluring glow of footlights bringing atmosphere.
"Circus", a song essentially about being the centre of attention, is a great big glorious extravaganza of exhibitionism. The put-on-a-show kind of girl does what she does best.